The market conditions had become increasingly challenging and the client profitability had been eroding for a while; following the same business model was not an option. Krolak Partners came up with a clear new path which involved focus on R&D, innovation and identified new product development in order to have a new set of USPs. Today, although a niche player, the client’s top and bottom line performance has been greatly improved.
The client sales potential had reached a plateau and there was a need to expand the product portfolio and enter new markets. Following the new business development matrix, Krolak Partners’ assessment identified new business lines in new geographies. The client company followed the strategic recommendations and today it has doubled in size.
A private equity firm entered an exclusivity stage in the acquisition process and a comprehensive commercial and technical due diligence was needed in order to address a number of red flags already identified in the first phase. Krolak Partners carried out an in-depth market and technology evaluation and assessment which not only assisted the buyer in the decision-making process, but also influenced the target company valuation. Subsequently, after the investment cycle, the acquired company was successfully floated on the Stock Exchange.
An R&D programme developed a new innovative product with a huge potential to create a profitable revenue stream. However, a substantial investment in the new manufacturing capabilities was required, hence the client Board requested a full feasibility assessment. Krolak Partners confirmed the market and value creation potential, which in turned convinced the Board to go ahead with the investment. Today the new product line generates more than 20% of the company’s revenue and contributes to 25% of its profit.
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